This blog post is about hashtag basics. Lots of people write about the latest hashtag hacks and tools, of which there are many. But instead of bells and whistles, I want to focus on the fundamentals.
What are hashtags?
In a nutshell, a hashtag is a type of metadata tag – a way of categorising or tagging your post.
I was going to write about hashtags that consultant and freelance software developers would find useful. But then your clients are diverse – actors, dog walkers, entrepreneurs, investors, yoga instructors.
What you need is a method for finding and using the right hashtags for your niche.
So, in this blog post I look at:
- How to choose the right hashtags to reach the right people
- How to use hashtags in social media posts
- How to monitor hashtags